Commercial Director for a nationwide media concept

Commercial Director

Do you want to lead the overall commercial effort in Denmark – and build a sales organization that can be scaled nationally and internationally?

Overall responsibility for Denmark

MinBy™ runs in 2026 1,522 ultra-local media outlets and 100 national media segments, combining media, data, technology, automation and AI. The commercial setup should be usable as a blueprint for international scaling.

As Commercial Director you will have the overarching responsibility for strategy, structure, leadership and sales efforts in Denmark. You will work closely with the management and have real influence on direction and pace – you must shape the organization, not just administer it.

What you will own, among other things

• B2B sales The total digital B2B sales in Denmark.
• Leadership Performance and development of 14 regional sales districts.
• Structure An uniform and scalable sales organization.
• Sales models SaaS, subscription, content and performance models.
• Performance Set direction, monitor results and create momentum.
• Scalability Processes that can be repeated across markets.
• Collaboration Close work with management, tech and editorial.
• Internationalization Prepare Denmark as a commercial blueprint.

Denmark is the first step

For the right profile, the position can develop in line with MinBy™'s growth.

• International responsibility The commercial responsibility expands to new markets.
• New markets Leadership of organizations outside Denmark.
• C-level Opportunity for a broader leadership role over time.
• Partnership Opportunity for partnership or equity in the longer term.

Salary & incentives

A package linked to responsibility and results

Base salary Competitive fixed pay.

Performance bonus Tied directly to revenue and growth.

Total package

600,000–1,200,000 DKK Expected total annual compensation.

For the right profile, the compensation can evolve further in line with results, responsibility and scaling.