- Location
- 6200 Aabenraa
- Company
- ABENA A/S
- Working hours
- Full-time
- Posted
- 1 November 2026
- Application deadline
- 24 November 2026
- Category
- Product development manager
About the job
Do you want to lead our sales team and strengthen the position in the public market?
Do you thrive at leading an experienced sales team while driving the commercial development? Can you navigate complex public contracts and translate market insights into concrete sales initiatives? And are you motivated by creating structure and ensuring that plans are translated into action and results?
Then the role as Market Development Manager, Public at ABENA might be your next step.
Set direction for both the team and the sales work
As Market Development Manager you will be responsible for leading and developing eight Account Managers who together cover all of Denmark. At the same time you will play a central role in strengthening our position and developing the sale of consumables to the public sector.
You translate strategy and market insights into concrete customer and sales actions and create clear priorities for the team. You ensure structure in the sales work and systematically follow up on pipeline, activities and results. Here Salesforce will be an important tool in your sales leadership.
Create momentum in a complex market
Sales to the public sector is characterized by large tenders, purchasing collaborations, complex contracts and decision-making processes with many stakeholders. It requires that you can see commercial opportunities and ensure structure and momentum in the sales work without compromising the contract.
You work closely with colleagues in, among other things, tendering, contract, customer center, concept specialists and product areas, where you will become a decisive link between the sales organization and the administrative functions at our headquarters.
Your daily life takes place both with employees and customers from home and at ABENA's locations in Kolding, Høje Taastrup and Aabenraa.
Your main areas of responsibility
- Lead and develop the team of Account Managers through clear direction, sparring, coaching and follow-up on goals and agreements.
- Translate strategy and market, tender and customer needs into concrete customer and sales actions.
- Develop and strengthen sales processes and workflows so the team works in a structured and efficient way, and agreed actions are followed through.
- Ensure momentum in strategically important customer-, tender- and contract processes and contribute to won agreements being translated into concrete business.
- Build a close and ongoing dialogue with our internal team of business and contract developers.
- Strengthen collaboration across the organization so customer and market knowledge is shared and translated into action.
What we hope you bring
- You have experience with sales and sales leadership and are used to developing commercial employees and creating results together with them.
- You work in a structured and analytical way and naturally follow up on plans, activities and results.
- You have solid process and system understanding and insight into how work processes, data and systems can support effective sales work. You have experience with CRM and other relevant IT tools, and familiarity with Salesforce is an advantage.
- You actively use data and facts to prioritize and translate insights into concrete actions.
- You have strong business understanding and preferably experience with the public sector, tenders and complex contract and decision-making processes.
- As a leader you create clarity, followership and combine clear expectations with an engaging and trustworthy leadership style.
Your team, our culture and values
You will become part of a sales organization where ambition and good collaboration go hand in hand. Here there is freedom and room to take responsibility, while we help each other and work across the organization.
As a leader you set the framework for daily life in your team. You create clarity about direction and expectations and are also close to the employees through sparring, feedback and coaching.
We believe that structure and good processes should make work easier, not heavier. Therefore you should create the framework where the team knows what is important, and at the same time experiences trust and space to take responsibility.
At ABENA you will become part of a global company with a strong purpose
We work every day to make a real difference in people’s everyday lives worldwide. We combine high professionalism with a warm and human culture, where collaboration, curiosity and continuous improvements are a natural part of everyday life.
We take pride in delivering high-quality work with integrity and based on our core values: Trust, Fairness and Collaboration. These are values that shape how we lead, support each other and create meaningful results for our customers and the communities we are part of.
We look forward to hearing from you and receiving your application
If you are interested in the position, please send your application along with your CV as soon as possible. We process applications on an ongoing basis and close the search when we have found our new colleague.
Read more about our recruitment process here .
If you are curious about the job, you are welcome to contact Head of Sales, Kasper Viskum Tamstrup Jensen at phone 51 58 05 78. Kasper is on vacation in week 45 and will be available in week 46.
About ABENA At ABENA your work makes a difference. Every day we create solutions that improve quality of life for people and society. With more than 2,000 colleagues serving customers in over 90 markets in the health sector, industry and retail, we are united by a common commitment to co-responsibility and care.
As a family-owned company with a strong global presence, we are built on trust, fairness and collaboration – values that guide us in how we support each other and grow together. With us you will find room to unfold your potential, develop new competencies and make a meaningful difference.
Become part of us – and build a career that really makes a difference.
BECAUSE WE CARE
You can read more about us at www.abena.dk
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Market Development Manager, Public
ABENA A/S · 6200 Aabenraa