Web Analytics Consultant

Job Description

Are you curious about data, digital measurement and user behavior? Are you passionate about helping businesses understand their digital performance and translate data into concrete recommendations? Then you may be our new Web Analytics Consultant.

We are seeking an analytical and solution-oriented profile for our Analytics & Data Solutions team in Copenhagen. You will work with implementing tracking, analysis of digital data and advising some of Denmark's most exciting companies.

The role is ideal for you who have a few years of experience with web analytics and tracking and want to develop further within digital measurement, analytics and data-driven marketing.

About the role

As a Web Analytics Consultant you will be part of a specialized team, where you work closely with clients, developers, marketing specialists and other data experts.

You will be involved in ensuring that our customers have the right data foundation to understand user behavior, measure marketing efforts and make better business decisions.

You will have the opportunity to work with both implementation, analysis and advisory across different technologies and platforms, while developing your technical and business competencies.

Primary responsibilities

• Implementation and tracking: implement and maintain tracking solutions on app, web and digital platforms.
• Data quality and governance: Validate and quality-assure data, troubleshoot issues and establish best-practices for data governance.
• Advisory: Be a sparring partner for customers in digital measurement and analytics and help translate business goals into data-driven solutions.
• Insights and reporting: Develop dashboards, reports and actionable insights that support decision-making at all levels.
• Innovation and development: Keep you updated on developments within measurement, privacy and technologies as well as contribute with new ideas to strengthen our solutions.

About you

We imagine that you have 2-5 years of experience within web analytics, digital measurement or tracking.

• Analytical expertise: Solid practical experience with Google Analytics and Google Tag Manager or similar tools.
• Technical skills: Strong understanding of server-side and cloud solutions. Familiarity with JavaScript, SQL and BigQuery is a plus.
• Solution-oriented advisor: Can identify and solve complex tracking challenges and communicate the solutions in a way that creates business value.

About your future team

You will become part of Analytics & Data Solutions, where we work with analytics, tracking, measurement, audiences, UX & CRO and advisory across a broad portfolio of clients. We value collaboration, encourage learning and create room for you to develop your skills while remaining at the forefront in the ever-evolving world of digital marketing.

What we offer

• An attractive pension scheme and health insurance.
• Development and career opportunities.
• Delicious breakfast and lunch prepared by our own chefs.
• Unlimited coffee, tea and great colleagues.
• Social activities such as wine club, running club, game nights and company events.

About us

In dentsu we advise our clients - across media and marketing - in strengthening their presence and relationships with their customers through strong communication solutions. In doing so we contribute to our clients' business growth. Across our three lines of business - media, creative and customer experience - we bring together the best experts in media, strategy, creativity, performance, CXM, data and technology. Dentsu International has over 45,000 employees in 143 countries.

In Denmark we have 550 dedicated employees distributed across our offices in Christianshavn, Vesterbro and Aarhus. Denmark represents a number of our global brands namely Merkle, Carat, iProspect and dentsu X.

Inclusion and Diversity

At dentsu we believe in the strength of diversity. We welcome all applications regardless of age, disability, gender identity, civil status, pregnancy or parental leave, race, skin color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.

Interested?

Send us your CV and a motivational application. We hold interviews on an ongoing basis and hire when we find the right candidate.

If you have questions about the role, you are welcome to call Talent Acquisition Partner, Maryna Hytten at [email protected]

We look forward to hearing from you.

Location

Copenhagen K

Brand

Dentsu Media

Time Type

Full time

Contract Type

Permanent Location: Copenhagen - Overgaden neden Vandet 7

Additional location